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A Content Strategist Is Key to Marketing Strategy Success + Thoughts on Copywriting

A Content Strategist Is Key to Marketing Strategy Success + Thoughts on Copywriting

by Sarah E Ashley | Writing

That headline is a bit bold, but as a content strategist and copywriter myself, I stand by it. Have you ever scrolled past a brand’s social media post and thought, “Wow, that’s exactly what I needed to see today?” I hate to break the magic of it all, but...

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