by Sarah E Ashley | Design
If you’ve ever heard the terms UX design and UI design tossed around in conversations about web design and the like, you might have wondered what they actually mean — or if they’re just fancy buzzwords for the same thing. While they are often used...
by Sarah E Ashley | Writing
That headline is a bit bold, but as a content strategist and copywriter myself, I stand by it. Have you ever scrolled past a brand’s social media post and thought, “Wow, that’s exactly what I needed to see today?” I hate to break the magic of it all, but...
by Sarah E Ashley | Writing
Are you struggling to figure out email marketing vs newsletters for your business? They are basically the same thing, right? Well, not exactly. With marketing emails designed to drive immediate action and newsletters crafted to build trust, each serves a unique role...
